Who is rewriting rules in an industry defined by perfection? In 2023 the modeling industry will witness a cultural shift – from Winnie embracing her unique style to Naomi Campbell breaking racial boundaries to Kendall Jenner redefining’supermodel’ with business acumen. These models aren’t just on the catwalk. They are telling us, with their actions, that the power of fashion is its ability to promote social advancement.
Winnie Harlow, a model from a refugee family, used her story as a way to promote diversity. Precious Leigh fought to give curvy women more stage time. The number of searches by consumers for “diversity” models increased by 45%. Brands’ adoptions of diverse lineups also increased by 38%. Does this trend declare that the future of fashion is inclusive?
Naomi Campbell, a model who is also a successful entrepreneur, not only excels on the catwalk but also supports breast-cancer research and the LGBTQ+ Community through charity events. Kendall Jenner also uses 818 Tequila to whiten teeth and has a line of teeth whitening pens. “Socially responsible models” are viewed positively by 78% of consumers. Do models blur the line between beauty and responsibility when they influence the world through actions outside the catwalk?
The fashion industry is experiencing a silent revolution. Winnie Harlow, with her vitiligo-skin, challenges traditional beauty standards. Naomi Campbell continues her fight for more opportunities for Black models. Kendall Jenner redefines the term “supermodel” through her business acumen.
“When models are innovators, fashion becomes a dialogue between cultures. “
